Philadelphia. Tax Free Bagel.

Philadelphia. Tax Free Bagel.

When we discovered New Yorkers were being taxed to have their bagel sliced and schmeared with Philly cream cheese, we knew we had to take action.

Take the bagel tax and stuff it.

Cannes Lions: 2 Silver, 1 Bronze

D&AD: 1 Wood

Agency: GUT


Creative Team: Dean Paradise, Bruno Mazzotti, Lauren Cooper, Alexander Allen, Andy Tamayo, Rachel Fund, Clara Lvoff

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